Post Category: Consumer Behaviour

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If Your Website Has These Red Flags, It’s Underperforming

Let’s start by stating this clearly. Boldog has conducted hundreds of website audits since its inception, so we are qualified to speak on this. A proper website audit does not take hours to reveal problems. In most cases, the biggest issues surface within minutes. If...

Are Meta Ads even worth it? 5 Things You Should Know Before Spending a Dime

Over the last few years, Meta’s advertising landscape has changed dramatically. Once the go-to platform for small businesses to grow their audience and drive sales, Facebook and Instagram ads have become increasingly unpredictable and, frankly, less effective for many...

The Power of Colour: How Colour Psychology Influences Consumer Behaviour

How would you feel if you painted all of the walls in your home black? Have you ever had a teacher hand back your homework covered in red ink? Think about it, beyond consumer behaviour we know that colours play a vital role in communicating our thoughts and feelings...

5 Reasons Why You Should Keep Your Business and Personal Social Media Separate

One common mistake that many business owners make is mixing their personal and business social media habits. While it may seem harmless, using your business accounts for personal scrolling can actually have negative effects on your online presence. In this blog post...

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Is Your Brand ‘Beige’

Is Your Brand ‘Beige’

Is Your Brand 'Beige'? Why Standing Out Isn't Optional. In the crowded world of digital marketing, your brand can...