Duolingo has emerged as a leader in the edtech industry not only because of its innovative language-learning app but also due to its brilliant marketing strategies. One of the key tactics in Duolingo's arsenal is trendjacking, which involves leveraging current...
Whether or not you're a fan of her music (psst... we LOVE her music), as marketing professionals, we can't ignore the power of Taylor Swift, her brand, and her influence. With the recent release of her 11th studio album, The Tortured Poets Department, we thought it...